REVIEW / Ultimate Boss Bitter

I’ve had my justifiable share of disappointments in terms of “social buying groceries,” swept up by means of a viral advertising wave on social media best to be dashed upon the rocks of fact by means of a neck cream that grew to become out to be an affordable knockoff, a sling service that scared the literal sh*t out of my aged Yorkie, and a chili crisp that leaked in transit and grew to become the mailman into my nemesis (and rightfully so). However for each and every pass over there’s a hit. Ultimate Boss Bitter, the tremendous bitter sweet constituted of actual dried fruit that’s been blowing up my feeds, is that hit.

Ahead of they got down to reinvent the bitter snacking revel in, the emblem’s co-founders James Hicks and Tommy Riggs labored at Science Inc., a project studio that helped incubate manufacturers like Liquid Demise and Greenback Shave Membership, so it’s no marvel that humor and unfashionable gaming-inspired nostalgia are the pillars in their content material. However Ultimate Boss Bitter in point of fact commits to the bit with a entire narrative. A grumpy honey badger named Hank stumbled upon a jar of expired pickles that used to be in fact an historic relic trapping the dormant essence of an evil sorcerer. After by chance Pandora’s Field-ing the Ultimate Boss Bitter loose to unfold his sourness upon the land yet again, Hank will have to workforce up with a sugary-sweet quokka identify Quinnie to assemble the bitter culmination had to construct their bitter stamina and unencumber Gooberland. And that’s simply the major tale. All of the mini-bosses get their very own backstories and motivations for throwing in with the massive unhealthy, and their electronic mail publication, The Gooberland Gazette, expands the Bitter-verse even additional. This isn’t only a candified fruit snack. It’s a candified fruit snack with lore.  

The online game vibes lengthen past the fabulous branding, packaging and advertising. There’s unfortunately no 16-bit console online game tie-in, however there’s a sport to be performed, it’s simply extra Noticed than Sonic. I may devour Degree 1’s all day, on a daily basis; deliciously concentrated fruit taste with sourness only a skosh shy of an excessive amount of. However the ones other folks downing handfuls of Degree 2’s and three’s with out creating a face? Immediately-up sociopaths. Should you’re web hosting an evening of board video games or heavy ingesting (or higher but, each), I like to recommend beginning your night time with the VIP Destroyer Final Bitter Sampler Field (the fairly smaller and less expensive VIP Bitter Sampler Field additionally will get the activity finished, however you’ll have to select it up on their TikTok store), which helps you to take a look at all 3 in their flagship fruit choices – cranberries, blueberries and strawberries – in 3 increasingly more intense ranges of sourness. You and your family and friends unwitting sufferers can play all 9 ranges at house, forming a trauma bond that can stay lengthy after the mouth-puckering, tooth-disintegrating sting of those bitter chocolates has pale.

Without a synthetic elements, sweeteners, or preservatives, Ultimate Boss Bitter is a smart selection for the health-conscious snacker, however make no mistake – that is sweet. With 20-22 grams of sugar in keeping with pouch, it has much less sugar than the similar serving dimension of Bitter Patch Youngsters (24g) however greater than Bitter Strips (16g), Warheads (15g) or Trolli Bitter Brite Crawlers (10g). However the ones different chocolates actually have a lengthy record of chemical compounds on their diet labels. Ultimate Boss Bitter has best 5 elements: actual dried fruit, cane sugar, sunflower oil, citric acid, and malic acid. And let me say, you’ll in point of fact style the acid. You must no doubt behavior your personal style take a look at to seek out how bitter is just too bitter for you. In confectionery, placing a stability between candy and bitter creates a harmonious style revel in, and in my humble opinion, Degree 1 Bitter Strawberries are a symphony of flavors that will make angels weep.

Don’t even get me began on their restricted particular drops. They despatched me a field of Strawberry Kiwi Degree 2 that had me announcing “Degree 1 Strawberries? I don’t know her,” no less than till I noticed the drop used to be already offered out. Seems that’s lovely usual for those extremely expected and extremely addictive releases, that have integrated Bitter Strawberry Mango Degree 2, Blue Raspberry Mango Dippers Degree 3, and Chocolate Lined Bitter Cherries. It’s additionally the one strategy to have got your palms on their sourest choices, with Bitter Yuzu Pineapple Degree 4, Bitter Cherry Lemon Lime Degree 4, and a collab with Friday Beers that had a Blueberry, Cherry, Cranberry, Lemon Lime Degree 4 taste that made me style colours. As of newsletter, you’ll nonetheless get their newest per 30 days drop, Bitter Grapes Degree 4, however when you’ve got an apprehension of lacking out on long run drops, they’ve simply introduced a Per month Drop Membership.

Should you’re a nostalgic gamer, wholesome snacker, or closet masochist, you are going to like Ultimate Boss Bitter. Get your first field loose ($20 worth) with acquire when your order DFB (Direct from Boss). Simply don’t say I didn’t alert you. That’s how they get you. The primary style is at all times loose.

In complete disclosure, this overview is in keeping with retail product supplied by means of Ultimate Boss Bitter. However in additional complete disclosure, I’ve since made 3 separate purchases. For sure no longer serving to dispel the crack comparability…