- Virtual product advertising and marketing capped at 50m TL according to corporate once a year
- Logo programmes now be offering improve achieving 500m TL according to 12 months
- Executive to hide 50% of Apple and Google platform commissions
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Türkiye has introduced new adjustments to its era incentive framework with a unified improve fashion that reshapes how cellular recreation studios and instrument exporters get admission to state backing.
As reported by means of Gamigion, the federal government resolution consolidates in the past fragmented programmes right into a unmarried machine overlaying branding, logistics, advertising and marketing and virtual incentives.
A central pillar of the reform is expanded person acquisition and advertising and marketing improve. Underneath the brand new regulations, firms can obtain 50% improve for basic advertising and marketing bills as much as 25 million TL ($570,000) according to 12 months.
Virtual product advertising and marketing improve additionally covers 50% of prices, with annual caps of 50m TL ($1.135m) according to corporate and 15m TL ($340,000) according to product, for as much as 10 merchandise. Logo programmes, together with Turquality and E Turquality, be offering upper annual limits, achieving 500m TL ($11.3m).
Platform price aid
Additionally, the state can even in part offset platform commissions, overlaying 50% of Apple App Retailer and Google Play charges as much as 20m TL ($455,000) according to 12 months, a vital construction for cellular studios.
Cloud and web hosting prices, together with AWS and Azure infrastructure, are supported at kind of 50% as much as 5m TL ($114,000) once a year. Information and analytics equipment comparable to Modify and RevenueCat stay eligible for fifty% backing, capped at 2.5m TL ($57,000) according to 12 months.
Moreover, employment incentives prolong to each home and out of the country hires, overlaying 50% of eligible salaries inside of outlined limits.
Enhance is to be had for as much as 5 years, with upper charges for designated goal international locations. The reform marks Türkiye’s maximum complete incentive overhaul for the tech and video games ecosystem up to now.
